Colour Dictionary Bone China Mug | Alice Blue No 277

Delicate, dreamy, and full of charm. Alice Blue No 277 is a pale tint of azure that first gained popularity in 1902, famously favoured by Alice Roosevelt Longworth, daughter of U.S. President Theodore Roosevelt. The colour caused a fashion stir in its time and was later standardised in 1934, becoming a beloved shade in both fashion and interiors.

Part of the British Colour Standard collection, this mug celebrates a historic 1930s colour matching system once used across the British Empire for everything from uniforms to flags and post boxes. Modernised for today, these vibrant mugs bring meaningful colour and thoughtful design into the everyday.

Crafted from fine bone china with a smooth, crisp white finish, each mug is wrapped in a rich colour decal and features the original name and number from the BCS archive.

• Alice Blue - A soft, graceful azure with historic charm

• Fine bone china – Lightweight, durable and refined

• Generous 400ml capacity – Perfect for your favourite brew

• Mug size: 84mm diameter x 100mm height

• Dishwasher (domestic) and microwave safe

• A thoughtful gift or a joyful daily essential

Start your colour collection or gift a design lover something truly unique, this is colour with a story.